From Design Dreams to Market Domination: The Inspiring Journ

HOPE IS THE DREAM OF THE WAKING MAN.

Dreams without action are pure utopia. It is necessary to act is what Milton Langa did when he felt the need to move to solve a concrete problem he was facing. So he needed someone who had mastered the secrets of design to make the covers for the records he produced for him. From this need, an entrepreneur was born who today dominates the market. Langa was born in Maputo, his given name is Milton Júlio Langa, son of Sérgio Júlio Langa and Cristina Maurício Saranga Langa.

It started like. Free-lancer designer at the age of 16, but it was at the national school of visual arts where he studied graphic communication.

He worked in several national agencies until in 2017 he decided to register his company, the Advertising and Digital Marketing Agency MILANGA Consulting. Its client portfolio includes companies such as ATITTUDE, PUMA ENERGY, PORTADOR DAILY, TELEDATA, ACESS BANK, HUGGIES, ZAP and much more…

But what makes MILANGA Consulting different is the fact that it works not only with companies, but also with artists, whether or not they are associated with a LABEL, names like Mr. Bow, Dama do Bling, Ziqo, Dygo, Ubakka, Elcides Carlos, Alfa Thulana, eztes and others fill your wallet. The young company designs and produces album covers for these artists, as well as posters and other digital materials.

MILTON LANGA is also associated with ventures such as BUY Cars and Next Dream, and the newest company Aliança Strategica that will provide accounting, architecture and interior design services. Happy with the course of his life, he tells us that his passion for graphic arts emerged in 2010. At the time he was a rapper and had difficulties paying a professional to design the covers for his songs. “I investigated and started making the covers for my own songs, hence the appreciation of close friends for what I did. I started making covers for albums by various artists“.

About the motivations for working in a Niche – the arts – that don’t usually bring much money, Milton Langa is succinct:

“because of insecurity or because they don’t know how. To begin with, some people end up not investing in art as a sustainable career, but the success of many artists that you can see on the Internet proves that it is indeed possible to undertake with art as your main “gain- bread”.

He warns, however, that, like any profession, it is necessary to have planning, discipline, and know how to use marketing tools to promote activities. Facing your art with the responsibility of one’s own business makes all the difference. Although it may seem a little complicated at first, it is perfectly possible to earn a lot of money from the arts. Including, there are many professionals who have already gone through this and today live exclusively from this art, he says:

Milton Langa confesses that he is currently without specific references at national and international level, preferring to follow trends and then give a personal touch to products or responses to challenges imposed on customers. On routine, Milton quotes an ancient teaching: “Do not love sleep, lest you become poor; open your eyes, and you will be satisfied with bread” (Proverbs 20:13).

This is the verse that inspires me every day. I do everything to get enough rest, but never too much so as not to jeopardize my work. I even avoid things that could compromise my work plan and my clients. Sometimes, bad. I manage to spend meals the way it should be because of work, but I do it with love and everything falls into place.

Milton dreams of making the agency the best option for brands that want to position themselves at the forefront of the market and obtain results.” to achieve. With the hectic life he leads, Milton drinks a lot of coffee and listens to a lot of “audio books”.

Right now he is reading “The Miracle Morning” by Hal Elrod and Marketing 3.0 by Iwan Sentiawan and Philip Kotler. He is not fond of movies or many outings whenever he has free time he prefers to spend it with his family.

A message to young people: